Marketing Track

Thrive as a marketing leader

Designed exclusively for Citrix Partner marketing professionals, the marketing track at Citrix Summit 2020 featured the latest marketing trends, strategies, tactics, and ways to leverage them for success. Over two days of interactive sessions and workshops, participants learned from Citrix executives and industry experts how to build their 2020 marketing strategy, increase campaign ROI, and keep their pipeline filled with qualified leads.

They walked away with valuable information on all the resources Citrix has available and actionable next steps on topics such as:

  • Marketing strategy and planning
  • Marketing for mid- and small-sized companies
  • Content marketing
  • Outbound and inbound digital marketing
  • Citrix Partner KickStart program, Strategic Development Funds and MarketingIQ

Coming Soon: View 2020 Marketing Track Sessions on SalesIQ


Featured Sessions

  • 2020 Market Opportunity with Citrix: What Our GTM Strategy and Brand Means for You
  • State of Partner Marketing and How Digital Marketing Can Drive Growth
  • Selling Opportunities and Joint Positioning with Citrix Ecosystem
  • Act Like a Startup to Achieve your Demand Goals
  • Driving Demand: Campaigns and Partner Activation
  • Be More Interesting: The Shortcut to Sales & Marketing Success

Marketing Track Experts